Pool Service Revenue Benchmarks by Business Size (2026 Data)

How much does a pool service business actually make? It depends almost entirely on one number: how many pools you service. Rate per pool matters far less than most pros think.

We collected real business data from 80 pool professionals who reported both their monthly rate and pool count through poolrates.fyi. This is not a survey or estimate. These are actual revenue figures from working pool pros across 19 states.

The revenue ladder

Here is how median monthly revenue scales with pool count.

Source: poolrates.fyi, 80 submissions with pool count data, May 2026

Revenue does not grow linearly. Going from 25 to 50 pools nearly quadruples your revenue. Going from 100 to 200+ pools more than doubles it again. Every step up the ladder brings a bigger absolute jump in monthly income.

Revenue by pool count: the full breakdown

Here are the detailed numbers for each bracket.

The gap between median and average in the 201+ bracket is telling. The median is $72,771 but the average is $147,153. A few large operations with 500–1,000+ pools pull the average way up. One business in our dataset generates $595,000/month in recurring service revenue alone.

What does this translate to annually?

Pool service revenue is recurring, so monthly numbers translate directly to annual figures. Here is how each bracket looks on a yearly basis.

Based on median monthly revenue × 12. Only accurate for year-round Sunbelt markets. Seasonal pros (4–6 months) should multiply by their actual working months.

Sunbelt vs. seasonal: same pools, different math

The revenue numbers above mix year-round and seasonal markets. Here is how they compare when separated.

Source: poolrates.fyi, May 2026. Sunbelt = AZ, FL, CA, TX, AL, GA, NV, HI (65 submissions). Seasonal = all other states (15 submissions).

A seasonal pro with 75 pools at $660/mo looks like they earn $49,500/month. But they work 4 months, so their annual revenue is ~$198,000. A Sunbelt pro with 75 pools at $180/mo earns $13,500/month across 12 months = $162,000/year. The gap is much smaller than the monthly numbers suggest.

These are gross revenue figures. They do not account for chemicals, fuel, insurance, truck payments, or payroll. A solo operator at 50 pools might keep 65–75% as income. A team-based business at 200+ pools might keep 15–25% after all expenses.

Use our cost-per-pool calculator to estimate your true expenses per stop.

Revenue percentiles: where do you rank?

How does your revenue compare to other pool pros at your size? Here are the percentile breakdowns within each bracket.

Look at the spread in the 201+ bracket. The 25th percentile earns $60,000/month and the 90th percentile earns $325,200/month. At scale, the difference between a good operation and a great one is enormous. That gap comes from rate per pool, route density, and service mix.

These percentiles mix Sunbelt and seasonal markets. The overall median is $18,000/mo nationally but $16,200/mo for Sunbelt-only pros and $27,500/mo for seasonal pros. If you are in a year-round market, benchmark against the Sunbelt numbers below.

The rate-per-pool paradox

You might expect bigger businesses to charge more per pool. The opposite is true.

The highest rate per pool is in the 51–100 bracket at $269. After that, rates drop. Businesses with 201+ pools average $211/pool, which is lower than every other bracket except newcomers.

This is the volume-vs-margin trade-off. Large operations compete on reliability and coverage. They price competitively to win volume, then make it up through route efficiency. A tech on a tight route doing 15–18 stops per day is far more efficient than a solo operator doing 8–10.

For help tightening your routes, see our guide on reducing drive time on pool routes.

The 50-pool sweet spot

The 26–50 pool bracket has the highest average rate per pool at $258. These are mostly solo operators (83%) with nearly 8 years of experience. They have curated their route, dropped bad accounts, and raised rates over time.

At 42 pools and $258/pool, the median operator in this bracket earns $10,100/month, or about $121,000/year in gross revenue. With solo operator margins of 65–75%, that is $79,000–$91,000 in take-home income.

For many pool pros, this is the sweet spot: good income, manageable workload, no employees, and time for life outside of pools.

Revenue vs. profit: what you actually keep

Gross revenue is not income. Here is a rough framework for what pool pros actually keep at each scale.

Notice the squeeze at 101–200 pools. Gross revenue is $28,560 but estimated take-home is $5,712–$9,996. That can be less than a solo operator at 50 pools earning $6,565–$7,575 with no employees and less stress.

This is the "valley of death" in pool service scaling. You have enough pools to need employees but not enough to make the overhead worthwhile. Most pros either push through to 200+ or scale back to a comfortable solo route.

Revenue by state: geography matters

Where you operate significantly affects revenue. Here are average and median monthly revenues for states with at least 3 respondents.

Pennsylvania and New York show the highest median monthly revenues. But this is misleading without season length. A PA pro earning $60,000/mo works ~5 months per year = $300,000 annual. A Texas pro earning $13,500/mo works 10–12 months = $135,000–$162,000 annual. The gap shrinks from 4.4x (monthly) to roughly 2x (annual).

Florida and Texas, the two largest pool markets, have the lowest monthly median revenues. More competition pushes rates down, but year-round service provides steady income. See our state-specific reports for Florida and Texas.

Overall revenue percentiles

Regardless of pool count, here is where all 80 pool pros fall on the revenue spectrum.

Source: poolrates.fyi, 80 submissions

The median pool service business in our dataset earns $18,000/month, or $216,000/year in gross revenue. If you are earning more than $48,000/month, you are in the top 25% of all pool service operators. Above $86,000/month puts you in the top 10%.

How to grow your revenue

The data points to two paths for increasing revenue. You can charge more per pool or service more pools. Here is how the math works at each stage.

At 25–50 pools: raise rates. You have the highest rate-per-pool potential in this bracket. Focus on quality, build reputation, and raise rates 5–10% per year. Use our price increase calculator to model the impact.

At 50–100 pools: decide your path. This is where you choose between the lifestyle route (fewer pools, higher rates, solo) and the growth path (more pools, hire, lower margins but higher total revenue). Read our Solo vs. Team Economics Report for data on both paths.

At 100–200 pools: push through the valley. Margins are tightest here. Focus on route density, tech efficiency, and getting to 200+ pools where the economics improve. Our pool route calculator can help you evaluate route acquisitions.

At 200+ pools: optimize per-stop economics. Route density and tech productivity are everything. A tight route where techs do 15–18 stops/day is far more profitable than a spread-out route at 8–10 stops/day. Use our fuel cost calculator to track drive costs.

Methodology

This report uses data from poolrates.fyi, a free rate benchmarking tool for pool professionals. Pool pros submit their monthly service rate, pool count, years in business, business type, service type, and location.

Revenue is calculated as monthly rate per pool multiplied by pool count. Only the 80 respondents who reported pool counts are included. Submissions are validated for range ($20–$1,500/month), checked against a honeypot spam filter, and flagged entries are excluded.

Key limitations:

• Geography is not controlled. Monthly rates range from $150 in Arizona to $660 in Colorado. Some of the revenue variation across brackets reflects where pros are located, not just how many pools they service. See our state-by-state rate analysis
• Monthly × 12 overstates seasonal markets. Revenue figures assume year-round service. Pros in 5-6 month markets earn less annually than these numbers suggest
• Revenue figures reflect recurring service only, not repair or equipment sales revenue
• Profit margins are estimated, not reported by respondents
• Self-selection bias: pros willing to share data may be more established

The data is updated continuously. Submit your rates to help grow the dataset and get personalized benchmarking.